Where in the world is the Market Motive Faculty? At PubCon!

pubcon vegas 2015

Where in the world is the Market Motive Faculty?

At PubCon 2015!

If you’re planning on being at PubCon in Vegas this October, watch for our awesome faculty! You can hear them speaking on panels, or moderating, throughout the conference.

Look them up and say hi!

Here’s where you’ll find them…

brad geddesBrad Geddes – Market Motive PPC Chair

The Changing World of PPC Ads

With the invention of ad customizers, dynamic ads, ad extensions, and other improvements, the ways in which you address and test ads has changed. In this session learn some advanced PPC tactics, how to use Google’s Display Network, and how you can take advantage of the options available to you.

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greg jarboeGreg Jarboe – Market Motive Content Marketing Chair

Video and Podcast Marketing

Optimizing for multimedia is vastly different from text-based content optimization. This session will look at the special problems and opportunities of optimizing for audio, video, flash, and other embedded content. We will look at listings for various sources, including traditional search engines and multimedia engines, such as YouTube.

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jennifer carioJennifer Cario – Market Motive Social Media Chair

What Is New with Content Marketing in 2015

Creating great content is essential in developing your blog, capturing the attention of readers, and garnering return visitors. This session will review content strategies that worked in 2015, teach you how to create engaging copy and become a contributor of unique, yet relevant, topics to your industry.

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Site Reviews: Focus on PPC (Moderator)

Examine pay-per-click (PPC) and other paid issues in this live site review session. Bring your business card to the moderator or any panelist at the beginning of the session, in order to have your site reviewed, or simply watch and learn as panelists examine PPC techniques and answer questions.

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todd malicoatTodd Malicoat – Market Motive SEO Co-Chair

How to Recover from the Penalty Box

Panda, Penguin and Penalties. In this session you will learn what they are, why they exist, how to avoid penalties and, most importantly, how to recover if your site does get penalized.

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Site Reviews: Focus on Content

Examine content and content marketing in this live site review session. Bring your business card to the moderator or any panelist at the beginning of the session, in order to have your site reviewed. Or, simply watch and learn as panelists examine how to review your website’s content through content audit techniques and answer questions.

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