Internet Marketing Fundamentals Training
You'll make intelligent, well-informed decisions about your Internet marketing strategies after internationally-acclaimed instructor Matt Bailey provides you with a comprehensive overview of our six disciplines.
THIS ONLINE COURSE INCLUDES...
- SEO (Search Engine Optimization)
- Social Media
- Online PR
- Conversion Optimization
- Web Analytics
- Paid Search Advertising
- Email Marketing
- More about the Fundamentals curriculum.
MORE ABOUT THE FUNDAMENTALS CURRICULUM
Establish a great foundation for Internet marketing with our high level, cross-discipline approach to learning the basics. With comprehensive overview sections in SEO, Social Media, Online PR, Web Analytics, and Paid Search, you'll have confidence when talking with contractors, vendors, or your own internal marketing group as you make intelligent and well-informed decisions about your Internet marketing strategies. Additionally, if you decide to move on to more in-depth studies, you'll do so with the confidence of having a solid foundation in the fundamentals.
You'll finish the course with a solid overview of the following Internet marketing disciplines:
- Web Analytics
- Search Engine Optimization
- Social Media Marketing
- Online PR
- Pay Per Click Advertising
- Conversion Optimization
- Email Marketing
LEARN FROM BESTSELLING AUTHORS AND SPEAKERS
Matt Bailey
Matt is a regular speaker for the Search Engine Strategies Conferences, the Direct Marketing Association and the American Advertising Federation. In addition to his training and consulting company, Matt is also the director of the Direct Marketing Association's Search Engine Marketing Certification Program.
Learn by the Month - $299/mo |
Signups begin April 1, 2010 Certify in the Fundamentals online with monthly training from bestselling authors and speakers. Continue your training with ongoing studies in our multi-discipline curriculum. ![]() Fundamentals Credential $299/month |






