It's simple. We're so confident that you'll find value in our service that there are no long term contracts to sign - cancel any time. Cancel in the first 7 days for a full refund.

But you won't want to. We know you'll be thrilled with the quality of instruction.

Here's What to Expect in Your Master Certification Program

You'll be guided through a 90-day structured curriculum with up-to-date streaming video lessons and checkpoint quizzes. Check in weekly with faculty during phone conference "office hours", and post your questions in the faculty Q&A forum where you'll get prompt attention from instructors and other students.

Then you're ready for your hands-on real-world projects, peer assessments, and a final all-faculty panel review. Pass with the endorsements of the dream team, and receive your Master Certification.

And even though your projects and reviews will focus on Conversion Optimization, you'll be welcome to study the other disciplines too. With Master Certification, you have the keys to the campus.

How Much Time Should I Allocate Each Month?

Most students allocate between 15-25 hours each month for a combination of on-demand video training modules, live workshops, projects, and online tests. You can watch your video modules anytime, day or night. Some groups watch together during lunch, while some prefer class time in the evenings. Use your study guide and weekly conference calls to be sure you're on track.

What if I Fall Behind?

Weekly "office hours" conference calls ensure you never feel detached from other program members. Join your faculty and fellow members on the weekly call to discuss what's going on with the program, postulate on specific test questions, solve conundrums with the latest project, or just commiserate with your fellow classmates.

You'll have at least one weekly conference call to discuss your progress and specific application of your internet marketing discipline. Faculty-led workshops teach latest techniques and methodologies in each discipline. Calls are typically scheduled between 9AM Pacific and Noon Pacific. If you can't make your scheduled call, faculty and associate instructors are available in our online "Ask the Expert" forums to answer your questions 24/7.

What are the Assignments & Projects Like?

Each course includes a series of assignments and real-life projects designed to put your learning into action -- all under the guidance of the world's experts. You may choose the assigned projects OR apply the project to your own website, client's projects or give your project to a charity of your choice. Your assignments and projects will be reviewed by peers, associate instructors and ultimately, your teaching faculty.

How Does The Testing Work?

To ensure you stay on track with what you've been learning, you'll follow each video module with a short quiz to ensure you've fully absorbed the material. In month three, you'll be ready to attempt the comprehensive online exam and move on to the next level of the program.

What if I Want to Study Other Topics?

As part of your enrollment in the Master Certification program, you'll have access to all Market Motive participate in weekly live faculty workshops. We do recommend that you focus on your main topic of study until you graduate, and then access over 300 additional video training modules within Market Motive.

The Dissertation Defense Sounds Terrifying. Is it Hard?

So you've finished the learning path, taken the tests, completed your project. Now what? Running the gauntlet, of course. Show off your work and articulate your new knowledge as the world's experts analyze your projects and test your skills through a series of direct questions and real-world scenarios. Rest assured, you'll be well equipped to run the gauntlet by this point. Maybe someday, you'll even find yourself on the other side of those hard-nosed questions!

What is The "Industry Recognition" I'll Get?

Once you have successfully completed the Master Certification program, you'll have the full endorsement of the Market Motive faculty and staff. You'll find yourself listed among the world's most respected consultants and practitioners. You'll earn a Market Motive Certified award logo to display on your website or on your resume. Many companies recruit and hire Market Motive students before the course is completed. Master Certification graduates are often asked to speak at industry events, and experience a new level of recognition in the search marketing world.

What Does It Cost to Continue My Access to Updated Courses?

Extend your access and learning (most graduates do!) through monthly or yearly access to Market Motive at $299/month. Video lessons are constantly updated to stay ahead of the market. You can continue to discuss plans and questions with the industry's top consultants, authors and thought-leaders every week. Want the Dream Team to look at your site or campaign? Have a question about the latest video tutorials? Get on the phone with your favorite faculty instructor, get some "screen time", and some expert advice.

In Summary:

This 100% online faculty-led course follows a structured 90-day curriculum. You'll get the video lessons and progress quizzes, plus weekly homework assignments with personalized feedback, weekly mentoring phone calls, and a final, graded, real-world project.

• Structured semester starts Jan. 16, 2012.
• Faculty feedback on your weekly assignments.
• Weekly live "office hours" conference calls with faculty and fellow students.
• Faculty feedback and guidance on your final hands-on project.
• Earn your Faculty endorsement to become Master Certified.
• Any-time faculty Q&A in the forums.
• Cross train with access to self-paced training materials in all six major industry disciplines.
• Live weekly cross-discipline training webinars.
• No travel required. Learn from your desktop anytime.
• Pay less than the cost of a University course or industry conference.

Here's What to Expect in Your Practitioner Credential Program

Our 100%-online structured curriculum includes on-demand video lessons, live screen share webinars with the top authors and speakers in internet marketing, and Q&A forums where you can interact directly with Faculty and other students. Online quizzes ensure you're on track and "getting it"

Time Commitment

Most students follow the structured modules and spend an average of 2-5 hours per week on the material over the course of the 10-week training. This time allotment includes a combination of on-demand video training modules, webinar workshops, self-paced assignments, online quizzes, and a review of any material not comprehended the first time through.

Live Webinar Workshops

Login to faculty-led webinar workshops to supplement the material you're learning in the training modules. Each faculty member runs a workshop each month, so you have plenty of material to choose from.

24x7 Faculty Q&A

Need help understanding some of the material? Post a question in the "Ask the Expert" forums and receive a reply directly from your faculty.

Self-Paced Assignments

Each module includes a sample exercise to give you an opportunity to take what you've learned and put it into practice.

Module Quizzes

Stay on track with what you're learning with topic-specific quizzes. Get a good sense of what you know and what you need to review, complete with guidance back into the material to find your answers.

Unlimited Cross Discipline Training

As part of your enrollment in the Practitioner Credentialization program, you'll have complete access to all of Market Motive's extensive video library...in all topics! Over 300 videos. Watch additional training videos to supplement your training in one discipline.

Downloadable, printable Certification

Our printable certificates prove that you have completed the course and passed the final exam. Hang it on the wall, add it to your resume, or give a copy to your employer to prove you are continuing your education and improving your skills.

Continuing Education

Extend your access and learning with additional semesters in another discipline...or select a yearly plan and receive access to all our Practitioner credentials at once!

In Summary:

This 100% online self-paced plan lets you set your own schedule as you follow a structured curriculum that includes video lessons, exercises, and progress quizzes.

• You set the pace. Most students credential in a discipline in six to twelve weeks.
• Any-time faculty Q&A in the forums.
• Cross-train with access to training materials in all six major industry disciplines.
• Live weekly cross-discipline training webinars.
• No travel required. Learn from your desktop anytime.
• Pay less than the cost of a University course or industry conference.