Call people whether they have an iphone or not
Email people whether they have an iphone or not
Browse websites that are not built for iphone

With a social media site, implicitly I can interact only with other members of the site, hence the incentive to grab members while you can. In another 6 months we’ll be exhausted from all the useless social media sites and will refuse to join new ones, leaving just a few standing.

Ophir also makes a good point about ’sspam’

On the basis that we agree that in some form or another Social Networks are here to stay, the challenge for those of us in the industry is to take Social Networks to ‘maturity’

By maturity I mean creating a clean platform for people to recommend ‘useful’ and compelling apps to share with friends and interact with individually. For example, I do not think we are far from online banking making in roads, offering full online service within your ’secure’ social network account. This is an example of ‘useful’, these banks could offer incentives for account holders to recommend services to friends such as mortgages and loans…. and there we have it, reputable brand names endorsing social networks in a useful and viral manner.

Most social network sites are as useful as iPhones- it’s just going a take some time for the dust to settle before people realize their lost time investment.

We’re being bombarded with social networks for a while now, but I think facebook apps is really something worth a serious discussion.

I totally agree with you that 99.9% of them are simply spam wrapped in a “cool” gift box along with a “seal” from facebook which means basically “social spam”. Perhaps “Social Spam” (or “sspam” ? ) can be a term which will be widely accepted within a short while.

On the other hand, I keep readinng research reports whch shows increase use of these apps and increased traffic to business web sites from social networks, especially facebook.

Ophir