Blogs harbor good relationships between customers and companies, and blogs allow companies to have a genuine voice and personality that is often absent from standard press releases and website copy. Learn why customers feel that blogs provide a genuine touch as Greg covers best practices and an example of an effective blog. Use these guidelines to foster good relationships with prospects and customers and to drive traffic to your website.
Length: 4 min.
You will learn:
Why blogs are vital for developing relationships with customers
Best practices for creating content and interacting with other users on blogs