The LinkedIn profile for many companies is often managed by the HR department. Even though LinkedIn is a fantastic recruiting tool, its value as a marketing tool is tremendous and often underleveraged. It provides a great platform to share marketing content to an extraordinarily business-minded audience. Explore different methods of managing your LinkedIn page to serve both HR and marketing.
Length: 7 min.
You will learn:
Why it is important to participate in LinkedIn groups
Why you shouldn’t overshare lower-quality content
New ways to get a feel of who is viewing your profile