Webinars and Webcasts can be a great way to bait potential customers to take a deeper look into your products and services. Greg as he discusses how to host a great webinar or webcast and ultimately drive more traffic to your site. Learn how to leverage them as a great call-to-action to check out other marketing content such as eBooks, White Papers, and eNewsletters.
Length: 9 min.
You will learn:
Tips and best practices for webinars and webcasts
How to identify influencers who amplify your outreach
To identify and target invitees
How Recipe.com used a webinar as part of its marketing strategy