Yahoo! Answers may not have as much buzz surrounding it as other social media channels, but the surprisingly large user-base means that the lead generation potential of this content channel is staggering. Simply answering questions and participating within the community can create a strong reputation for your brand. Then using your website as the source of information or linking your site within your profile will spark users to visit your site. Greg provides some great guidelines for approaching this unique content channel. Increase your unique visits with Yahoo! Answers and with that find leads that otherwise would have gone unnoticed.
Length: 5 min.
You will learn:
How Yahoo! Answers is a serious Social Media channel in terms of size of user base
Why sharing your knowledge can drive traffic to your site
Best practices for interacting on Yahoo! Answers
How one business's Yahoo! Answers participation was more efficient than its PPC advertising