A pretty button just isn't enough. Success in display advertising lies not only in getting your message in front of your customer, but in persuading the customer to take the action you desire. That means getting your ads in the right place, with the right message in the right context, to increase the likelihood the customer will give you that click. Reinforcing your brand message with relevant content is a powerful part of a successful campaign you can't afford to ignore.
Length: 10 min.
You will learn to:
Design your brand so it is familiar and recognizable