What is Link Building? Links are essential to great Search Engine Optimization. The best links have little competition for users' attention and high contextual relevance. Follow Matt as he shows how link bait, directories, marketing, and other methods can get you links. Link building will ultimately result in more leads, sales and conversions.
Length: 30 min.
You will learn:
Five templates to create content users love to link to and share with friends
The difference between legitimate link building and begging
How to get your site's first link
Why changes in algorithms are more likely to affect your SEO than on-page optimization
How to use anchor text to add context to a link
Why social media links like Twitter are less valuable than those found in articles