Budgets are tight. Consumers are spending less money, and they want more bang for their buck. So give it to them. Harness the power and impact of mobile incentive to drive conversions, reward customer loyalty, and better understand your audience. This primer will give you a deeper understanding of how to create a successful mobile campaign with strong incentives.
Length: 13 min.
You will learn to:
Engage and retain your target audience
Leverage how Groupon, Four Square, and Living Social use mobile incentive
Describe the pros and cons of mobile incentive
State the four ways to leverage mobile incentive
Protect your time and money when managing mobile incentive campaigns