Mobile users are never more than 4 feet away from their phones. This intimate personal connection users share with their phones provides an opportunity for marketers to establish and maintain worthwhile relationships from which both parties benefit. Watch as Jeff covers why Mobile is an essential aspect of the online marketing playing field as well as how it invigorates traditional marketing media.
Length: 15 min.
You will learn to:
The four main functions of Mobile Marketing
The opportunities of marketing through mobile devices
Why Mobile deserves a spot in the integrated marketing mix
The necessary skills required in successful mobile professionals