With so much to do and so little time to do it how does one prioritize the multitude of marketing options available to online marketers these days? It's not easy but Greg Jarboe & Jamie O'Donnell show you where you should be spending your time, money, and effort to maximize the results you're after.

Online Publicity Workshop: June 19, 2009

Length: 54 min.

You will learn:

• How to prioritize your time, money, and effort when it comes to internet marketing
• The primary purpose of a business
• Why the internal battle is often more difficult than the external battle
• Why you need a compelling story
• The second priority of marketers that is too often overlooked
• Why you should contact bloggers before press releases go out
• How small companies can take advantage of social media and online publicity
• Why bad press can generate as much traffic as good press

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