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Campaign Settings, Part 2: Reach, Networks, & More

 

In Part 2 of Campaign Settings: Reach, Networks, & More, Brad Geddes walks you through the Search and Display networks, bidding options, and the intricacies of ad delivery. Learn how to efficiently manage your budget and optimize delivery settings to reach your goals - be it clicks or conversions.

Length: 20 min.

 

You will learn:

 

  • The difference between Search and Display networks
  • How to create campaigns for different devices
  • How to create and effectively manage a daily budget
  • How to schedule your campaign

 

 

 

 
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PPC
Surge ahead of your competitors when you master the essentials of PPC with expert and author Brad Geddes. You'll learn current practices in campaign management, PPC economics and customer psychology.