Are you advertising on LinkedIn? Should you be? In this recorded webinar, David Szetela takes an in-depth look at opportunities for advertising on this popular B2B networking site. Find out how LinkedIn's demographics database allows you to target a select audience, get reach estimates, and set a budget for pay-by-click or impressions.

Length: 60 min.

You will learn:

• How to build an ad campaign on LinkedIn
• How to define your targeted user demographics
• How to set your budget
• How to manage your campaign