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PPC Workshop - The Yahoo/Microsoft Transition - Crucial New Details - 09/14/10

The wedding was just the beginning! Get the latest scoop on how to prepare for - and prosper from - the marriage of the century. Plus get step-by-step instructions for transferring Google campaigns to Microsoft adCenter.


Length: 59 min.

You will learn:

  • Your 3 main options for the transition
  • Why you should NOT use the adCenter web interface for import
  • 8 steps to successfully transition a campaign
  • 6 potential problems with export/import

 

 
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Surge ahead of your competitors when you master the essentials of PPC with expert and author Brad Geddes. You'll learn current practices in campaign management, PPC economics and customer psychology.