You want links for your site, right? But not just any links. You want links that add real value to your site... links from sites of authority. Let Todd Malicoat walk you through his personal process of successful link acquisition. You'll learn the 6 Action Items, and 6 Traits, that you need to understand and implement to manage your link acquisition efforts for maximum ROI.

Length: 37 min.

You will learn:

• The 6 important traits a link should offer
• Evaluating link equity
• The Page Rank Paradox
• The Paid Links Debate
• The Link "Blink Test"
• 10 criteria for link power
• How to evaluate the 10 criteria