You've got lots of links to your site. Why isn’t it ranking higher on Google? You’ll have to learn a whole new SEO game, because they’re looking for the quality of your site and the quality of the links, not quantity. Luckily Todd Malicoat and special guest Jim Boykin of WeBuildPages.com share some of their secret ingredients for successful white hat link building.

Length: 85 min.

You will learn:

• The most important things for a link developer to know today
• The value of relevant pages and matching pages
• Three principles for determing what a page is worth
• How the game of SEO has changed in the last 6 months
• How Google uses links to help determines the rank of your site
• The importance of co-citation and how it can work for or against you
• The best tools used by the pros for link development
• The art of asking for a link