David Mihm of GetListed.org details the top ten local search ranking factors (plus one bonus factor). David solicited feedback from the brightest minds in the local earch space and compiled their opinions into a document that rates which variables local search engines use to determine which businesses will rank for particular keywords. In this video, David joins Todd Mailcoat for an in depth discussion of these top factors and why they are so important to your business.

Length: 51 min.

You will learn:

• The top eleven local search ranking factors
• Why you should stay away from PPC on local search providers
• Why it may make sense to pay for premium listings on local search directories
• How to improve the trust your business has with search engines
• What a KML file is and how it's useful for businesses with many locations
• Why you should not put your contact information in an image
• How the local search ranking factors have changed with time