In part 2 of the series, Jennifer reviews the most important features of Facebook you should be taking advantage of to promote your business. Look at feeds and how information is passed back and forth between friends, and learn to stay active online while you find fans and start building a presence in social media.

Length: 18 min.

You will learn:

• Why it's all about the feeds
• Why it's important to moderate
• How to take advantage of the like tool
• How to optimize your visibility in news feeds
• How to integrate Facebook's feed page into your business