LinkedIn is an often overlooked social network that can provide just as much value to business owners and employees as Facebook and other social networking sites. Matt Bailey shows you how to make the most of your account by utilizing features such as recommendations, groups, events, questions and answer, and others to build awareness for you and your company.

Length: 35 min.

You will learn:

• What you can expect to get out of LinkedIn
• Why LinkedIn is so successful
• How to make an introduction on LinkedIn
• How to grow and manage your contacts in your LinkedIn
  network
• How to join groups in LinkedIn
• Why links to your profile page matter
• How to get your questions answered on LinkedIn
• How to create events in LinkedIn
• How to advertise in LinkedIn
• How to write a good recommendation on LinkedIn
• What helpful add-ons are available to access LinkedIn data