Social Media Workshop: Pitching Bloggers To Tell Your Story
Think you've got what it takes to get blogged? Think again. The rules of traditional PR pitching and blog pitching are worlds apart. Social media might be the fastest way to get information out but the reality is, it's tough to get bloggers to care about your message. Social media expert Jennifer Laycock explains what you need to do to get the attention of bloggers so they'll publish your valuable content and get your story out.
Length: 32 min.
You will learn:
The number one rule of pitching bloggers
How to build your pitch list
The "Should Do" list versus the "Must Do" list of pitching
How to increase the value of your blog pitch
Why you need to be personalizing your pitch
How to find bloggers in your industry
How to get your name recognized in social media
Why blogs and social media are so cheap, easy, and effective
Build real customer relationships and boost your business presence
with the latest tools, techniques and strategies from respected social
media authorities Jennifer Laycock, Greg Jarboe, and Matt Bailey.