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SEO Copywriting Part 2: Optimizing Your Content


Part 1 gave you a strategy. Now it's time to write your copy. When you master these rules to follow and mistakes to avoid, you can be assured your content is both engaging to human readers and attractive to search engines.


Length: 25 min.

You will learn:

  • 5 rules of SEO copywriting
  • The common mistakes to avoid
  • Meta keywords, descriptions and more
  • Editorial linking
  • 3 types of readers and how to engage them

 

 
SEO
Make sure search engines, and your audience, can find your site by learning today's most effective SEO best practices from recognized authorities, led by respected speaker and consultant Todd Malicoat.


SEO

PPC

Social Media

Web Analytics

Conversion

Fundamentals

Email Marketing

Online PR

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