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Comprehensive Data Collection Part 4: eCommerce

In part 4 of the Data Collection series, you'll learn how to tag and track eCommerce transactions, and how to sort and view the data. Whether you're a developer, a site owner, or a business professional, you need to understand the breadth and depth of data available to you, so you can make informed decisions, and this series gives you not only the knowledge you need, but the code to make it happen.

You can view the entire series here.

Length: 10 min.

You will learn:

  • Where to find your tracking code
  • How to modify the code to capture the data you need
  • The beauty of the "Pivot View" for studying data

 

 

 
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Get the skills you need to improve site performance and ROI direct from the industry's leading thinkers: Avinash Kaushik, Google's Analytics Evangelist, and John Marshall, inventor of the Overlay View.