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Google Analytics: Custom Data Alerts

Do you know what you don't know? Google Analytics' Custom Data Alerts feature can help you identify your "known unknowns." This tool automatically monitors and mines data you want then pings you when changes occur. Avinash Kaushik shows you step by step how to construct custom alerts and take full advantage of this feature. You won't just know that something is happening, you'll know it when it happens so you can take immediate action.

Length: 11 min.

You will learn:

  • The benefits of immediately knowing when something happens
  • Setting alerts on specific conditions
  • Leveraging the flexibility of the alert tools
  • Finding hidden data

 

 

 
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Web Analytics
Get the skills you need to improve site performance and ROI direct from the industry's leading thinkers: Avinash Kaushik, Google's Analytics Evangelist, and John Marshall, inventor of the Overlay View.