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Key Performance Indicators Simplified - Part 1 - Avinash Kaushik

Avinash Kaushik defines key performance indicators in the first part of a two part series intended to simplify the selection of useful metrics. Avinash explains the four attributes of a great KPI, and gives six examples of common KPIs along with an explanation of what makes them great metrics for understanding the success of your obectives.

Length: 36 min.

You will learn:

  • The definition of a KPI
  • Why great KPIs are uncomplex
  • Why great KPIs are relevant
  • Why great KPIs are timely
  • Why great KPIs are instantly useful
  • Six examples of key performance indicators

 

 
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Get the skills you need to improve site performance and ROI direct from the industry's leading thinkers: Avinash Kaushik, Google's Analytics Evangelist, and John Marshall, inventor of the Overlay View.