Yesterday's print media moguls knew what it took to successfully target a highly specific audience. Today, forward‐thinking content marketers are leveraging those tried-and-true tricks of old‐school publishers. They're creating and distributing relevant and consistent content to attract and retain a clearly defined audience, while simultaneously filtering out unqualified prospects – and, ultimately, driving more profitable customer interaction. Discover what it means - and what it takes - to create content that filters for the most valuable viewers.
Date & Time: Tuesday, June 16 @ 9:30 am Pacific