In this Mobile Marketing Foundations course video, Jeff Hasen explains the importance and value of mobile marketing programs.
Mobile Marketing enables brands to create a personal relationship that is often not possible through other digital marketing disciplines. With mobile, marketers must continue to move product off the shelves, but they must do that through mobile devices.
Throughout this introductory course, you’ll learn the importance and value of mobile marketing programs. From products and services to location-based targeting all the way to rules and regulations, learn how mobile is creating a personal one-to-one relationship between brands and customers.
Mobile Marketing Foundations Course Materials Includes: [Read more…]