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The Opportunities For Alternative Education Providers and Universities

February 10, 2015 by Andy Coffaro Leave a Comment

Robert McGuire, Editor of Business Trends and Insights at SkilledUp, recently wrote an interesting article over on EvoLLLution that addresses the numerous reasons universities from around the country would be wise to embrace alternative methods of educating their students.

McGuire writes, “As the education technology ecosystem grows, products and services are emerging that push into the traditional territory of colleges and universities. The clearest examples are in skills-based instruction for adults.”

Market Motive is at the forefront of providing, as McGuire writes, “Online curricula in marketing, including in emerging subjects like digital and social media marketing.”

But what does all of this mean specifically for your career and job prospects?  [Read more…]

Filed Under: Company News, Higher Ed Curriculum Tagged With: Certification

Tracking Student Behavior Helps Ensure eLearning Success in Higher Ed

July 25, 2014 by Chip Street Leave a Comment

richard pattenaude

Richard Pattenaude, President and CEO, Ashford University

We know that eLearning is bringing more educational opportunities to more students and communities through online accessibility. But what advantage does eLearning offer educators when it comes to measuring and nurturing student success, and refining online teaching programs?

Market Motive’s Content Marketing Faculty Chair Greg Jarboe recently attended the APSCU conference, where he interviewed Dr. Richard L. Pattenaude, the President and Chief Executive Officer of Ashford University, for the National Transfer Network. [Read more…]

Filed Under: Discipline: Content Marketing, Higher Ed Curriculum, The Market Motive Team

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