Courses in Web Analytics. SEO. PPC. Social. Mobile. Content. Conversion. Display.
Dedication to Education
We’re not an agency, and we don’t build tools. We’re focused on one thing: Developing the industry’s best online marketing training curricula for higher education institutions, agencies and professional groups, and individuals. Period.
Curriculum Is All We Do
Video lessons, course catalogs, quizzes, assignments, homework feedback, and faculty interaction take place on robust media servers online, anytime, 24×7. If you’re managing a marketing team, you’ll even get a web-based dashboard that lets you track their progress.
Everything Is Online
We maintain our courses and update them all the time. Not just annually, not just quarterly. All. The. Time. When there’s a new algorithm update, a new uptick in mobile relevance, or a new social platform with teeth, we’re adding new training videos. ASAP.
Everything Is Up To Date
Internet marketers can’t afford to be specialists any more. So we build training materials in all the major specialties, and both self-paced and coached students get access to learning materials in every discipline. Cuz that’s how we roll.
Cross Training Is Encouraged
The Market Motive name is valued in the industry as a leader in the training space, and our courses are recognized by OMCP®. Our courses are used successfully by SMBs, Fortune 1000 companies and higher education universities world wide.
What They're Saying
In Market Motive, everyone is the best in the industry. If you want to learn from the best, Market Motive is a great place for you.
I’d recommend Market Motive as a great source to expand or round out your skill set.
Market Motive’s online process efficiently and authoritatively put us all on the same page … we are making clear decisions that boost our online presence, collectively as a team.
…it fundamentally changed how I approach working with AdWords … I’m already seeing major improvements in my PPC campaigns.
The most measurable thing for me is that people are … getting more out of it than they thought they would.
What I learned about SEO in 3 months[...] would have taken over a year of searching for and reading articles and blog posts online.
I am absolutely convinced that it played an integral part in being hired for my challenging, but rewarding position in digital marketing with Inspirations for Youth, a national Teen rehab.
I am the Digital Marketing Specialist who oversees my company’s PPC campaign, social media efforts and web analytics reporting. I have also been able to initiate some eCommerce projects online and do some consulting work on the side[...] none of this would have been possible without Market Motive.
Market Motive has boosted my credentials and skill set to a point where I was able to pursue my goal and start an own company.
For me, the value I get from Market Motive training is superior to any other facility I’ve come across. I am happy to say that now I work full-time as a web analyst and look forward to facing the brave new world of digital analytics – thanks to Market Motive.
I’m in a much better position knowing how to take advantage of different marketing opportunities and I am certainly a more valuable asset to the company and all of my web design clients who need help with Google Adwords, Bing Ads, and other online marketing areas. Thanks Market Motive.
Since taking the course we have taken on much larger clients with the confidence that we can achieve great results. Our ability to maintain our client base has grown[...] and Market Motive was a big part of that.
Being able to say that we’re officially certified demonstrates our commitment to excellence in digital marketing and social media.
Top Choice for Higher Ed
Current. Relevant. Authoritative.
- Completely web-based training
- Constantly updated by best-selling authors
- Cross-train in multiple disciplines
- Team managers get powerful dashboards
- Respected by the industry
- Certifications recognized by OMCP®