Advanced Content Marketing Certification Training
Take Market Motive’s Advanced Content Marketing course and integrate the art of writing with the science of marketing strategy. With this content marketing certification, you can learn how to set the narrative for business communication and create exciting content with higher efficiency and impact.
Key Features
- 15 hours of high-quality e-learning content - 18 lessons
- 4 progress quizzes after each lesson
- 5 practice projects for a holistic experience
- Case studies on both B2B and B2C examples
- Assessment tests on completion of the course
- Comprehensive, up-to-date content
About The Course
Content Marketing focuses on building authority, amplifying a message, acquiring, and retaining an intended audience. Well written marketing content helps enhance the reputation of a trusted advisor.
This Advanced Content Marketing course instructs participants in the art of producing compelling and impressive marketing content, with focus on user experience. With this content marketing course, participants learn to harness the power of words to disseminate information. Participants who take this course will be able to learn strategies, tactics and best practices needed to enhance their marketing efforts.
After taking this advanced content marketing course, you can:
- Generate engaging and persuasive marketing content
- Recognize potential marketing opportunities and create compelling content for the same
- Develop appropriate content and messaging guidelines
- Discover industry influencers and efficiently communicate with them
- Use content marketing strategies, tactics, and best practices to produce fetching content
- Adapt your content to your target audience segment
- Mediate content for all types of media, including social media, images, etc.
Professionals looking to make a mark in the field of content development will enjoy this course. Others who can use this course are:
- Digital marketers
- Online content planers
- Business development executives
- Social media and search marketing professionals
- Public relations executive
- Organizational communication officers
- Branding agents
Course Preview
Exam & certification
You will get your content marketing certificate from our parent institute, Simplilearn. To unlock this certificate, you must:
- Complete 85% of the course
- Complete 3 projects and 1 simulation test with a minimum score of 60%
This online content marketing course does not have any prerequisites. However, participants with a flair for writing will have an enjoyable learning experience. Furthermore, participants with no prior exposure to content marketing will benefit from our Content Marketing Foundations course.
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FAQs
Content marketing is a marketing technique that involves the distribution of relevant and concise material with the intention of promoting your products or brand. In this marketing domain, content can be in the form of articles, infographics, social media posts, blogs, or videos. Content marketing differs from other types of marketing because its primary goal is to engage audiences. To be a good content marketer, you need to know how to create engaging and informative content copies that draw an audience's attention to your product without necessarily creating a sales pitch.
Every webmaster needs a skilled content marketer. While flair is immeasurable, skills like creating mission statements and content strategy require careful training. With a certification course, content marketers are trained to integrate their creative talent with the goals of a company and assure employers of their proficiency.
As a content marketing professional, you could earn up to $90,000 a year. (Source: Payscale)
Once you complete the course, you will get your Content Marketing certificate from Simplilearn.
This content marketing course costs $299.
The content marketing course cost is inclusive of the Market Motive exam fee.
Here at Market Motive, we aspire to develop high-quality content that is relevant to current industry practices. Our experienced trainers are subject matter experts. They research and integrate the latest trends into their course at regular intervals.
This content marketing takes about 52 hours to accomplish.
No, you don’t. This content marketing course is inclusive of everything you will need for this module. While video lessons train you on the core concepts, you will also have access to end-of-chapter quizzes, practice exercises and other downloadable materials to complement your education.
The team of instructors at Market Motive and are Subject Matter Experts in their respective fields. They are employees of leading organizations and speakers at conferences with combined decades of experience.
According to LinkedIn, there are about 40,000+ digital marketing positions in various specialties of digital marketing. In recent times, the number of digital marketing jobs has increased while the number of skilled professionals has not. For experienced digital marketers, the job market looks bright and rosy.
To enroll in this Market Motive course, you can log in to our course page and make an online payment using any payment method mentioned below. After this, you will receive your receipt and can access your course.
- Visa Credit or Debit card
- MasterCard
- American Express
- Diner’s Club
- PayPal
If you don’t clear your content marketing exam on the first go, you can take it once more without paying an additional fee.
Yes, you can extend the access period by paying an additional fee. You can contact our Customer Service through the Help and Support portal.
If you have trouble accessing the course at any time, use the Help & Support link to contact our Support team. You can also use the Live Chat link to chat in real-time with one of our Support team members.
Contact us using the form on the right of any page on the Market Motive’s website, or select the Live Chat link. Our customer service representatives will be able to give you more details.