Advanced Social Media Certification Training

25+ hrs. of e-learningDownloadable workbooksUpdated content & quizzes

Market Motive's Advanced Social Media Marketing certification course will help develop skills to attract traffic to your websites and build brand awareness. Use this social media training to master the art of storytelling to sell products using social media.

Self Paced Learning
USD 299 *180 days access
7 Day Money Back Guarantee

Key features

  • 20+ Hours of quality e-learning
  • 9 Mini-projects
  • Downloadable e-book
  • Practice test and assessments
  • Comprehensive, up-to-date content
  • Some of the topics are Measurement, Storytelling, Social Media Selling, Influencer Marketing

The Market Motive's Advanced Social Media training course is committed to educating and training participants in the field of Social Media. Advanced and the most updated social media techniques are a part of this course. With this course, students can attract traffic to their site while developing and enhancing brand value. With this module, students will be able to understand how E-commerce and social media intersect.

This social media marketing course addresses the misconceptions that surround the use of social media in marketing and trains students to adapt their social media strategy to company goals.

The social media certification course aims to help students learn about social media from multiple perspectives. After taking this social media training course, students will be able to:

  • Draw more traffic to their site and promote a brand or product visibility and awareness
  • Master advanced social media communication principles
  • Understand the effect of emotions on sharing and how this impacts social exposure
  • Comprehend the importance of forming social media strategies based on business goals
  • Identify the three key areas of business that is affected by social media
  • Understand which social media metrics to track a campaign
  • Implement social media strategies to create effective marketing campaigns
  • Develop relationships with influencers to help attract a large audience to a brand
  • Create a list of KPIs for that is in sync with the social media goals of your firm
  • Market a business through social media campaigns

This online social media training course is for anyone who wants to expand their digital marketing portfolio. The following professionals will benefit from this course:

  • Entrepreneurs
  • Social Media Consultant
  • Public Relations/Brand Manager
  • Blogger/Social Media Copywriter
  • Media Relations Representative
  • Online Community Engagement Manager
  • Social Media Strategist/Specialist
  • Public Affairs Officer

1: Introduction to Social Media


2: Creating a Social Media Strategy

3: Understanding Paid, Earned, and Owned Social Media

4: Social Sharing


5: Blogging for Business

6: Finding & Communicating with Influencers

7: Video & Youtube Marketing


8: YouTube Advertising

9: Social Networking & Facebook

10: Facebook Advertising


11: Microblogging & Twitter

12: Twitter Advertising

13: Online Reputation Management

14: Social Media Measurement

15: Social Media Analytics

16: Pinterest Marketing

17: Marketing through LinkedIn

18: Instagram

  • Complete 85% of the course.
  • Complete 3 projects and 1 simulation test with a minimum score of 60%.

There are no prior requirements for this course. However, students will find that they will have a better understanding of the concepts covered under this topic if they have taken the Social Media Foundations course.

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