Mobile Marketing Training Course

25+ hrs. of e-learningDownloadable workbooksUpdated content & quizzes

Marketmotive's Mobile Marketing provides a complete end-to- end understanding of how to use Mobile as a channel to expand and achieve your business goals. This course will help learners to drive traffic through mobile and get better conversion rates by focusing on learning the complete communication cycle, i.e., acquisition, conversion, and retention via Mobile.

Self Paced Learning @ $399 *1 year access Enroll
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Course advisor

mobile marketing training course
Jeff HasenMobile Marketing Faculty Chair

He's considered one of the top Chief Marketing Officers on Twitter.

He co-created the certification program for the Mobile Marketing Association.

Jeff's got the key to mobile success in the palm of his hand.

And he wants to give it to you.

With mobile consumption skyrocketing and playing a key role in building awareness and generating demand, companies can no longer look at mobile marketing as a luxury but as a necessity.

Market motive's mobile marketing training course is designed to train you on the use of mobile medium as an effective marketing communication tool to achieve your business goals. The training covers in detail all the features of mobile marketing – mobile product and service offerings, mobile advertising, mobile website, mobile rules and regulations, mobile analytics etc.

The course is designed to make you an accomplished mobile marketer.

The course aims to provide you with in depth understanding of all the facets of mobile marketing. After the training, you will be able to:

  • Master the tools and techniques required to be a successful mobile marketer.
  • Leverage mobile medium to increase the reach of your marketing campaigns.
  • Increase mobile lead generation and conversions for your brand/product.

The training can be attended by anyone who is keen on learning mobile marketing strategies. It could be of great value for business owners, marketing consultants, marketing professionals, mobile marketers, digital marketers, bloggers and content marketers.

1: Introduction to Mobile Marketing


2: Understanding Mobile Devices

3: Core Mobile Product and Service Offerings

4: Supplemental Products and Service Offerings

5: Mobile Advertising and Search


6: Incentives and Loyalty Programs

7: Mobile Marketing and Social Media

8: Location and Mobile

9: Mobile Rules and Regulations

10: Mobile Marketing Measurement & Analytics


11: The Mobile Website

12: Careers in Mobile Marketing

When you have completed the training, you will become certified when you pass the Mobile Marketing examination.

Although not required, ideally, participants will first complete our Mobile Marketing Foundations course. Ultimately, participants will need a basic working knowledge of HTML, internet usage, and Microsoft Office for a successful learning experience.

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