Internet Marketing Training Course Catalog

Social Media Experts Wanted

• Social budgets will increase 128% in the next five years.
• Social ad spend will near $14B by 2018.
• Trained and experienced social media marketers are in demand.
• Are you ready?

Certified SEO Experts Wanted

• There are six billion Google searches every day.
• This means that if a business isn't ranking for their target keywords, potential customers are going to buy from someone else.
• That's why there is a massive demand for marketers that understand Search Engine Optimization.
• Businesses need to rank well, and you can help.
• If you've got the skills.

Qualified PPC Experts In Demand

• Pay Per Click (PPC) Advertising is the sniper of digital marketing.
• It puts compelling campaigns in front of targeted audiences based on their expressed interests and demonstrated history.
• With an understanding of PPC economics and customer psychology, you'll find your prospects in the right place, at the right time.
• And deliver exactly what they want when they want it.
• You'll be the master of the bull's-eye.

Conversion Experts Change Minds

• It's critical to understand what can repel a customer.
• Perhaps more-so than understanding what persuades them.
• It's what helps you define precisely who your customer is; what they want; what they fear; what motivates them.
• So that you can design campaigns that capture their imaginations... and compel them to take the action that both you and they desire.
• Are you prepared to persuade?

Email Experts Needed

• Email Marketing is not dead. Not by a long-shot.
• 91% of all US consumers still use e-mail daily.
• E-mails prompt purchases at least 3X over social media, and average order value is 17% higher.
• The Email Marketing market will reach $6.5 billion by 2018.
• Marketers who know how to harness email's power to nurture relationships with prospects and customers are marketers that will remain in demand.

Mobile Experts Needed

• Mobile Marketing is no longer a "nice-to-have."
• Mobile spend is expected to hit $31.1 billion by 2017.
• In 2018, two-thirds of social-media ad spend will go to mobile.
• The marketer who knows how to leverage mobile, and can keep up with its explosive growth, will own their audience.
• Are you that marketer?

Content Experts Wanted

• In the wake of Panda and Penguin, Content has emerged as King.
• Content builds authority and amplifies your message to new audiences.
• It organically engages prospects by providing genuine value, and positions you as a trusted adviser.
• More than just blog posts, Content marketing embraces email, social, traditional PR, and even print.
• The marketer that masters Content wins hearts, minds, and eyeballs.

Display Is Stronger Than Ever

• It's evolved across channels to become more relevant and focused.
• Video, mobile, and social are all part of the display mix.
• Programmatic campaign management makes creating, optimizing, and targeting display ads more efficient, effective, and affordable.
• Retargeting keeps your message in front of your audience.
• And the data is deeper and more granular than ever.
• Are you ready to dominate in display?

Team Training Made Easy

Managing an agency or in-house marketing group? Getting your whole team up to speed is easier than ever.

• No conference fees, no travel, no time away from work.
• Courses targeted to 4 proficiency levels.
• Powerful Manager's Dashboard; Monitor progress, ensure ROI.
• Improve onboarding; Get new-hires productive faster.
• Expand team expertise; Bring critical skills in-house.
• Deep discounts on groups of 10-10,000.